AI That Helps PR, Comms, and IR Teams Work Smarter and Move Faster
At Notified, AI isn’t just a feature - it’s built into our platforms across planning, creation, distribution, and measurement. Our AI-powered tools are designed to support real workflows, helping PR and IR professionals move faster, work smarter, and stay visible in an AI-driven media and search landscape. From content creation to investor engagement and visibility tracking, Notified applies AI where it delivers clear, practical value.
AI That Helps PR, Comms, and IR Teams Work Smarter and Move Faster
At Notified, AI isn’t just a feature - it’s built into our platforms across planning, creation, distribution, and measurement. Our AI-powered tools are designed to support real workflows, helping PR and IR professionals move faster, work smarter, and stay visible in an AI-driven media and search landscape. From content creation to investor engagement and visibility tracking, Notified applies AI where it delivers clear, practical value.
Content OS™
Content OS is Notified’s integrated PR framework built for the Answer Engine Economy. It brings together press release distribution, media outreach, amplification, monitoring, and analytics into one connected workflow. From a single press release, teams can build fully formed, AI-optimized campaigns that shape how stories are discovered, cited, and trusted. With capabilities like GlobeNewswire tagging, personalized pitching, AI-assisted creation and measurement, Content OS helps communicators turn stories into lasting visibility, credibility, and measurable impact.
Smarter IR, Better Outcomes
Notified applies AI to investor relations workflows to help IR teams work more efficiently. Central to this is IR Hub, a unified control center that brings earnings calls and releases, regulatory filings, IR websites, Market Intelligence, and an AI-powered IR Assistant together in one place, giving teams a single view of their entire IR program. IR Hub delivers a smarter approach to investor relations by combining AI-driven insights with streamlined workflows, enabling IR professionals to reduce complexity and drive more consistent financial outcomes.
Understanding AI Visibility
Notified helps teams measure impact beyond just clicks, impressions, and coverage. Understand how your content appears across traditional media, online conversations, and AI-generated answers. Powered by our partnership with Profound, you can track when GlobeNewswire releases are surfaced, referenced, or cited by AI engines and gain visibility into what’s being surfaced. Understand real influence in AI-powered search and refine content strategies to improve authority, reach, and brand visibility over time.
SOAR Content Framework™
The SOAR Content Framework is a practical model that helps communicators create content AI engines can read, trust and cite. Built around Structure, Originality, Authority and Recency, SOAR aligns proven communication principles with the signals answer engines reward. As search shifts from blue links to AI-generated answers, SOAR helps teams avoid being invisible, outdated, or overlooked. The result is content that’s clearer, more credible, and built to influence outcomes for both human audiences and AI-powered discovery.
AI Best Practices for Modern PR and IR Communications
AI is reshaping how credibility is earned and how influence is built. Notified helps PR and IR teams navigate this shift by sharing practical guidance, real-world insights, and proven approaches for working in an AI-first environment. Our Knowledge Center brings together expert perspectives, research-backed frameworks, and timely analysis on how AI is changing corporate communications - from discovery and trust signals to measurement and visibility.
SOAR Content Framework Case Study: How to Maximize AI Visibility
Introducing the SOAR Content Framework™: How To Optimize Communications for AI Citations
Are Investors Finding Your IR Content on AI?
Our Responsible AI Framework & Governance
At Notified, we believe artificial intelligence should amplify human expertise, not replace it. Humans remain central to every decision, with AI acting as a trusted co-pilot.
With this core belief, we’re working to securely embed AI into the heart of our PR and IR platforms, giving communicators the power to see trends sooner, shape stories faster and share them farther. Read our AI Statement.
Our Responsible AI Framework & Governance
At Notified, we believe artificial intelligence should amplify human expertise, not replace it. Humans remain central to every decision, with AI acting as a trusted co-pilot.
With this core belief, we’re working to securely embed AI into the heart of our PR and IR platforms, giving communicators the power to see trends sooner, shape stories faster and share them farther. Read our AI Statement.
Transparent & Accountable
Clearly labeled AI summaries and data sources ensure you know exactly how insights are generated, verifying accuracy at every step.
Security Embedded
Privacy protocols, compliance measures, and user controls are built into the platform, keeping sensitive information safe while enabling seamless workflow.
Ethics & Fairness
Bias testing, human oversight, and opt-in governance help ensure AI recommendations are fair, objective, and aligned with your organization’s values.
What is AI in PR & IR?
AI is transforming public relations and investor relations, helping teams deliver smarter, faster, and more impactful communications. By analyzing massive data sets, identifying media and market trends, and generating instant insights, AI increases efficiency, reducing time spent on repetitive tasks like monitoring and reporting. This technology helps amplify human expertise and allows for a greater focus on storytelling, reputation management, and stakeholder engagement.
AI also provides real-time visibility into how brands appear across media coverage, investor conversations, and AI search engines like ChatGPT, Gemini, and Claude. Ultimately, by using AI technology PR and IR pros gain the speed, clarity, and intelligence to improve brand visibility, strengthen trust, and drive measurable ROI.
So how do you create content that AI understands and elevates?
In our latest case study, we analyzed more than 200,000 press releases and 13 million AI citations to uncover the signals that help companies of any size get their content consistently surfaced by AI.
Importance of AI
in PR & IR
We get it – you're facing tighter deadlines, greater pressure to deliver results, and rising stakeholder demands. AI helps automate routine tasks, uncover insights faster, and surface the right audiences with precision. For public relations, AI accelerates content creation, sharpens media targeting, improves campaign measurement, and identifies emerging trends. For investor relations, it delivers real-time intelligence, market sentiment analysis, and streamlined workflows.
AI’s role also extends to search optimization, ensuring your corporate narrative is structured for discoverability, credibility, and trust on generative AI platforms. By combining responsible AI with human expertise, you save time and focus on high-value activities that drive measurable results.
Importance of AI
in PR & IR
We get it – you're facing tighter deadlines, greater pressure to deliver results, and rising stakeholder demands. AI helps automate routine tasks, uncover insights faster, and surface the right audiences with precision. For public relations, AI accelerates content creation, sharpens media targeting, improves campaign measurement, and identifies emerging trends. For investor relations, it delivers real-time intelligence, market sentiment analysis, and streamlined workflows.
AI’s role also extends to search optimization, ensuring your corporate narrative is structured for discoverability, credibility, and trust on generative AI platforms. By combining responsible AI with human expertise, you save time and focus on high-value activities that drive measurable results.
Content OS helps your corporate narrative get surfaced in AI platforms, maximizing AI search visibility and remaining discoverable, credible, and trusted across AI-driven platforms - including ChatGPT, Gemini and Perplexity.
Use an AI-enabled media contacts database to quickly identify the right journalists and personalize pitches, improving outreach precision and maximizing results.
Generate summaries, sentiment trends, and performance metrics instantly with AI, making reporting faster and supporting better decision-making.
Leverage AI to automate time-consuming tasks and personalize investor/analyst outreach, so you can focus on what really matters: building relationships.
