Powerful New Tools To Make Your Webinars More Engaging and Accessible
We heard your feedback, and now we’re delivering. Today, we are excited to announce the release of three new product features to our Studio webinar...
We heard your feedback, and now we’re delivering. Today, we are excited to announce the release of three new product features to our Studio webinar...
Event technology has undergone a major transformation – evolving to provide more flexible and customizable experiences for attendees. Today, attend...
Not long ago, the role of public relations was clearly defined as a conduit between a newsroom and a brand. But things have changed significantly. ...
Until quite recently, investor relations websites were seen primarily as tick-the-box exercises: a necessity for staying compliant and conveying basic...
Not only are more people attending webinars these days, but they are staying engaged longer, actively choosing this channel for a two-way dialogue wit...
Webinars are personal—they gather people for a purpose. Event planners and marketers can be most effective when they think about webinars as a conv...
Public relations pros are spending more time than ever integrating Environmental, Social and Governance (ESG) and Diversity, Equity and Inclusion (DEI...
When it comes to investor relations, companies are expected to create value for a wide range of stakeholders - not just their shareholders. To do so, ...
During our recent webinar, 2022 Benchmark Data: The Latest and Greatest in Virtual Events and Webinars, we shared notable changes in the webinar space...
In a recent Notified/PRWeek survey of in-house and agency public relations and communications leaders, 78% of respondents said they work on matters re...
As Environmental, Social and Governance (ESG) matters continue to play a growing role in the responsibilities of many public relations and communicati...
“By failing to prepare, you are preparing to fail.” – Benjamin Franklin As we well know, most often a crisis cannot be anticipated. However, effect...
As part of your public relations efforts, you may wonder how to share your company news (your press release) with journalists in the hopes of earning ...
Hot off the press! The 2022 Benchmark Report for webinars and virtual events is here! Event technology has become an essential tool for companies a...
Whether it’s mingling casually with peers in a virtual environment or meeting industry experts face-to-face to network and brainstorm, event attendees...
“The Notified team is very proactive and easy to work with. If any other company reached out about working with Notified, I would say yes!” -Sydney...
“Working with Notified has helped us simplify our processes and keep everything in one place." -Paul Hartwick, VP of Corporate Communications at Na...
I recently learned about the key message triangle from Pat Heffernan, and it got me thinking about how this framework could be used as a foundation fo...
When it comes to event planning and creating an unforgettable experience, content is king. Skilled event planners know that a well thought out content...
Press release distribution continues to be a cornerstone of an effective public relations program. For many companies, issuing press releases is so...
The press release is a valuable part of the public relations toolbox. Press release distribution helps companies get the word out about their latest n...
Let’s face it – creating and executing a highly engaging and memorable experience for event attendees isn’t easy. In fact, the competition for time an...
We’ve added another new feature to the Notified PR Platform! Introducing: Enriched Email. Enriched Email lets you create engaging emails using flex...
It’s been a long day at the conference. Your brain is overloaded with information, you’ve talked to so many people that you can’t remember half of the...
Since entering the mainstream in the 2010s, emojis have taken-off in popularity. It has been reported that 92% of the world’s online population use...
According to Nasdaq’s 2020 survey of 30 institutional investors representing $17 trillion in equity under management (over $35 trillion in assets unde...
One of the newest features available in the Notified PR Platform is Custom Newsletters! You can now share your media coverage and content in customiza...
Being a public relations professional in 2022 means more day-to-day demands than ever before. From Environmental, Social and Governance (ESG) communic...
78% of marketers believe online events are a highly effective channel for delivering a relevant branding message to the target audience, according to ...
As the world gradually returns to in-person events, event planners are now asking - is there still a place for hybrid and virtual events? The short an...
To keep stakeholders connected to your company’s Environmental, Social and Governance (ESG) efforts, we’re proud to announce that we’ve just launched ...
In today’s environment, communicating with investors and stakeholders requires companies to address sustainability, corporate purpose, and even a rapi...
Telling stories that are diverse and inclusive requires critical analysis of information from various perspectives and voices. On April 28, we host...
As part of your public relations efforts, reaching out to the media is often high on the list of priorities. Media coverage earned through outreach ha...
In today’s business landscape, effective companies not only offer valuable products and services, they also communicate the purpose of why they do wha...
Ask any B2B marketer what their top goals are, and they’ll tell you - creating brand awareness, building credibility and trust, and generating demand ...
When it comes to investor relations communications, companies are increasingly taking a multi-faceted approach. Some examples include communicating mo...
Let’s say you have an important investor day coming up where you intend to showcase the value of your company to analysts and investors. For the most ...
To view the French version, click here. Notified is on a mission to support global customers with world-class solutions to power in-person, virtua...
There is no doubt the world of events has changed significantly in recent years, with many organizations now planning hybrid events rather than choosi...
Over the last couple of years, many of us have become familiar with working from home. Sudden lockdowns and restrictions required us to adapt quickly,...
It’s no secret that events produce a lot of waste. Whether it’s food, single-use utensils, name tags, or carbon emissions from travel, it’s tricky to ...
When it comes to press release distribution, issuing the release using a newswire service is one step some companies may choose to take. While pre...
Over the last two years, so much has changed when it comes to public relations and the role of the PR professional. The challenges. The responsibiliti...
In-person events, with a digital component, are back! As pandemic restrictions ease across the world, event organizers are starting to shift their...
When you start your media monitoring journey, being overwhelmed with the amount of content available to you is understandable. With stakeholders i...
The 64th GRAMMY Awards will be held in Las Vegas on April 3, 2022. Hosted by Trevor Noah, the event will return to a full in-person experience after a...
Order out of chaos. Environmental, Social and Governance (ESG) has become central to corporate strategy, as investors, employees, customers, and co...
According to a recent Eventbrite study, 3 out of 4 millennials would choose to spend money on a desirable experience or event over buying an item. ...
On March 2, panelists from the Financial Post and Aurora Strategy Group came together to preview the news environment for 2022. For public relations p...
According to a recent study by EventBrite, 53% of festival fans say the uniqueness of the event design experience is a key factor in their decision to...
When you invest in public relations software, you also need to invest your time. Time to learn how to use it, time to set it up correctly, and time to...
It’s time to find new ways to think about old problems, and old tricks to use on new problems. With the always changing digital events landscape co...
The past two years have been challenging, both professionally and personally, as we adapted to working with more flexibility and creativity. Despi...
When it comes to investor relations websites, it’s important to use a design strategy that emphasizes accessibility. Having an accessible website ...
Press releases are a tool that’s been in the public relations toolbox for years. They provide a way for companies to get the word out about their late...
Bots - the pandemic of the internet. According to the Bad Bot Report 2021 by Imperva, a leader in cyber security, 40% of internet traffic is not hu...
When planning an event in a hybrid world, your virtual audience cannot be an afterthought. Engagement across all platforms is critical. This then lead...
We’re excited to announce that TikTok monitoring is now available in the Notified PR platform. This update to our social listening capabilities no...
Every two years, The Canadian Press issues a revised edition of their stylebook, an essential guide for writing and editing for Canadian media and com...
2021 brought many changes, and for professional communicators a lot has shifted. For example, there is now: Growing interest and investment i...
Armed with the powerful data that digital event channels provide, event planners’ roles have quickly expanded into the broader marketing ecosystem. Ev...
Have you ever garnered an earned media placement for your business in a leading publication—maybe even with a spokesperson quoted—and when you shared ...
The demand for companies to provide transparent and timely stakeholder information is unprecedented and driven in part by digital technology, a global...
In business, benchmarks establish a starting point and map a path of continued progression. By establishing benchmarks, you gain perspective on what’s...
What Is a Webcast? A webcast is a broadcast over the internet. The presentations can be done live or on demand through streaming technology, with o...
A dry run is a critical step when planning to deliver a successful webcast. It ensures speakers are prepared and confident for the live day by giving ...
To ensure a successful webcast, presenters need the following: proper setup, good location, great content, a strong internet connection and a computer...
The past few years have been difficult times for many businesses, but they have also been a time for technological growth and development. For bot...
There’s no shortage of tools when it comes to hosting an online event. But not all online event platforms deliver the same results. It’s important ...
Webcasts are no longer just one-time presentations. Your audience expects more. That’s why Notified is proud to introduce the fully branded pre- and p...
We know virtual events (and webcasts) are critical components of a successful business strategy. While hosting a virtual event is a popular marketi...
At the conclusion of your live virtual event, many event planners say most of the work is done. The savvy event planners, however, realize the powe...
Audience acquisition is a critical element of your virtual event program. Without the right audience, your award-winning virtual experience can go to ...
Creating sponsorship packages for your events - virtual, in-person, hybrid - is more art than science. You’ll discover that the packages become more e...
When considering the look and feel of your virtual event, one question you need to answer is whether to have a 2D design or a 3D environment. This dec...
When it comes to planning your virtual event, there are many important steps: setting your goals, monetizing your event with sponsorships and acquirin...
Non-profit associations are likely to find that incorporating virtual conferences into their overarching strategy adds significant value and strengthe...
One question we hear a lot of at Notified is: “How can I monetize my virtual event?” The answer lies in virtual event sponsorship opportunities. Ho...
When it comes to how to plan a virtual event, you must start by creating an event strategy and goals. As with any marketing activity or campaign, your...
When it comes to planning a successful virtual event, we’ve discussed the importance of designing an unforgettable user experience, monetizing events ...
Speaking to online audiences requires a different set of skills and best practices. There are certain things you just can’t (or shouldn’t) do. Whe...
If you are new to the world of webcasts, it can be easy to feel overwhelmed when you sit down to plan. And if you become lost in all the details, you ...
When it comes to your events portfolio, virtual and hybrid events are more important than ever before. You can use them to enhance your brand's global...
When it comes to engaging your virtual event audience, this task can prove difficult. However, you can create memorable virtual experiences by using i...
If you’re hosting a purely virtual event, or a hybrid event with both digital and in-person components, orchestrating a multi-day, multi-session exper...
In response to the pandemic, companies are cancelling or modifying their in-person events. It goes without saying that in today’s world, an event p...
Virtual events have set a new standard for events data. They provide comprehensive insights on attendees’ behavior that are hard—or even impossible—to...
Sales kickoffs are one of the most important events on any company’s calendar. A sales kickoff (SKO for short) builds enthusiasm around the sales proc...
Introducing one of our most exciting additions to the Notified Event Cloud: our carbon savings feature. This groundbreaking tool will allow you to...
Despite the intense transformation of the past year, events continue to be what they have always been: a powerful opportunity to build an active, thri...
Our end-to-end event platform has added matchmaking to its list of product features, enhancing your event networking and engagement. Powered by art...
Our end-to-end event platform has added matchmaking to its list of product features, enhancing your event networking and engagement. Matchmaking i...
The events industry has evolved. Soon, nearly every event will be delivered through multiple channels – the in-person and digital channels. This p...
Virtual events reach target audiences as effectively as—if not more effectively than—on-site events. Whether you choose to host a fully virtual eve...
Event planners and marketers are facing a new challenge: How do you combine the power of in-person events with the scalability and global reach of dig...
Visiting a trade show booth without stepping foot on a plane. Taking a break from professional development sessions to eat lunch with your family. ...
We’re excited to announce a new partnership between Notified and Interprefy, a leader in cloud-based remote simultaneous interpretation solutions. Thi...
Virtual events have gone from “nice to have” to “business-critical.” And at Notified, we’ve seen this growth firsthand. To help address these chall...
A new set of virtual events seems to pop up daily. The reason for this is simple: the show must go on for organizers of trade shows, conferences and r...
Webcasting technology hasn’t evolved very much over the past 20 years. So what can you do to add value, make it feel fresh, enhance engagement and dif...
Now more than ever before, events are closer to the heart of the marketing mix. Events continue to be the most powerful channel to elevate individuals...
When it comes to your events, content can make or break the attendee experience. In the era of virtual events and hybrid events, this is more true tha...
In a fast-paced and fiercely competitive news cycle it can be difficult to grab a reporter’s attention. For companies that distribute investor relatio...
If you’re in public relations, investor relations, or marketing, there’s a good chance that press releases are part of your communications program. Th...
When it comes to event sponsorships, monetizing events has long been a matching game – as in, convincing sponsors (especially new sponsors) that your ...
When it comes to public relations, being data-driven is about more than just collecting data. It's about knowing how to analyze it properly, how to su...
Public relations roles are often listed as one of the most stressful jobs. After more than a year in a global pandemic, and societal unrest, it has on...
Webinars (aka webcasts) haven’t changed much in the last 20 years. While they continue to be an effective tool for marketers, internal communicator...
We’re excited to announce the addition of Coverage Books into the Notified PR platform. This addition provides clients with the capability to showcase...
Over the past 18 months, event professionals, an incredibly organized, creative, brave, and resourceful group, have faced unprecedented challenges. Th...
We're thrilled to announce the addition of MarketPlace to the Notified Event Cloud! MarketPlace is a curated collection of solutions to help make your...
When it comes to investor relations events, a colleague recently sent me an article I wrote for Entrepreneur more than six years ago – “Though Few Hav...
While the events industry has shifted to virtual, in-person events will be back. And Notified knows that the return of face-to-face experiences will r...
We’re proud to announce that Notified has acquired Hubb, a leader in hybrid event management technology. As a result of the acquisition, Notified ...
In part one of our series, we explained why the press release remains an effective public relations tool. But as we discussed, simply issuing a press ...
The press release remains an effective public relations tool to distribute news and start conversations. But simply issuing a release doesn’t mean you...
Most newsrooms are confronted with thousands of press releases every day, making it impossible for each one to receive the time and attention it deser...
There’s no debate that Alex Wilhelm is busy as a senior editor covering start-ups, late-stage private companies, and the IPO market for TechCrunch. Th...
Over the last few months, the IPO landscape has heated back up for tech companies hoping to make their public debut. And with digital transformation a...
The transition to a public company presents an opportunity for public relations teams to provide strategic counsel. As such, media monitoring and soci...
Simply put, a media contact list is a key factor for successful public relations. It’s a resource that houses contact information of various journalis...
“If you know the enemy and know yourself, you need not fear the results of a hundred battles.” – Sun Tzu. Smart companies know they can learn a ...
The Notified PR platform helps you manage your entire public relations workflow in one place, without disconnected systems and logins. And now, you ca...
Ask almost anyone in public relations about a media contacts database, and they’ll quickly tell you it’s a must-have for researching media outlets, fi...
At the 92nd Academy Awards, the world will tune in to see which films and actors take home gold statues for artistic and technical merit. But what...
Public relations professionals have so many jobs today. Many of them are tough enough on their own, but even more so when considering overall workload...
We partnered with PRWeek to host the first-ever PR and marketing “anti-debate.” In the spirit of election season, marketing and PR leaders from So...
Over the past decade, big data has become one of the most significant realities in our modern world. Though it continues to evolve, big data is the dr...
The Notified PR platform now includes podcast monitoring! Together with print, online news and social media, the Notified PR platform's listening, mea...
We are very proud to have been shortlisted for the AMEC Awards 2020 in three categories. AMEC Awards 2020 Our multi-market measurement and e...
In December 2020, Google released the latest changes to its algorithm. The update, called the December Core Update, and unofficially coined the “Quali...
At the 2021 EMEA SABRE Awards, Notified brought home the honors for excellence in public relations measurement. We were honored to win the Diamond ...
It’s no secret that COVID-19 changed the world. 2020 was a year of constant adaptation, from learning to work at home to navigating an onslaught of ne...
Virtual events are now a “must have” for just about any business. The virtual event space has become an expected—and often preferred—venue for all typ...
Enhanced Press Release Analytics in GlobeNewswire The newest version of GlobeNewswire’s press release analytics brings a fresh design and more r...
It can be difficult to foster virtual event engagement. The nature of attending an online event means there are MANY distractions vying for your atten...
In the past few years, the pharmaceutical industry has been experiencing unprecedented declines in corporate reputation, mainly because of some compan...
Environmental, Social and Corporate Governance (ESG) communications are an investor relations focus now more than ever before. Investors are increasin...
Jimmy Blackmon is one of the most experienced military combat leaders in the United States. He has led high-risk missions all over the world and serve...
The relationship between newswires and press release distribution services plays a critical role in journalism and in sharing trusted news information...
How do you measure success? The easy answer to this question (money) is one that has been proven time and time again to be false. How can we, as in...
Do you help manage investor relations communications at your company? If so, your role as an IR professional continues to evolve. Your responsibili...
Executing a virtual event requires hard work, dedication and precise planning. A successful virtual event is one which drives registration and keeps a...
Are you ready for smarter, simpler investor relations communications? I’m excited to introduce Unison, a single destination for integrated IR comms...
How do effective brands engage their audiences? Through great storytelling! In the latest episode of Insights, I’m talking to Joe Lazauskas, Head o...
How do companies actively engage audiences? What is it about certain brands and organizations that instantly inspire action and loyalty? In the sec...
I’ve practiced investor relations for over two decades. I’ve worked for companies with a market capitalization as large as $250 billion and as small a...
What do journalists really think of your press release? Is your news unique, different and interesting? Is it helpful and insightful? Is it highly ...
Return on Investment (or ROI) is a critical measure of success in any line of work. Public relations is no exception to this rule. A widespread issue ...
A well-written press release can be an efficient and effective way to boost your content marketing and public relations strategy. The problem is, many...
Companies around the world share their financial results with media and investors by distributing their earnings press releases via a newswire service...