Public Relations

How to Improve Your Media Outreach in 2023

Case Study: How To Transform Your Media Monitoring

Learn how our client Beyond Finance achieved their goals.

How to Improve Your Media Outreach in 2023

How To Prove PR Impact

Learn how to use data to get budget, buy-in and brand recognition.

How to Improve Your Media Outreach in 2023

Bridging the Gap Between AI & PR

Learn how AI can help you do your job better. Discover the AI tools PR pros are using, how best to employ them and much more.

How to Improve Your Media Outreach in 2023

Editorial AI and the Future of Newsrooms

Learn how AI is affecting journalism and the media industry.

How to Improve Your Media Outreach in 2023

How AI Can Make PR Easier

Learn best practices and tips for written and visual content, prompt writing and media relations.

How to Improve Your Media Outreach in 2023

GlobeNewswire AI Press Release Generator

Introducing our AI press release generator - helping you streamline content creation and remove worry!

How to Improve Your Media Outreach in 2023

Media Relations Redefined

In this eBook, get exclusive data from a PRWeek/Notified survey of in-house and agency leaders to help you make sense of the changing landscape.

How to Improve Your Media Outreach in 2023

How to Make Your Investor Day Stand Out

An increasingly busy analyst and investor community, the growth of retail investors and the emergence of a virtual environment are creating fresh…

How to Improve Your Media Outreach in 2023

Let’s Demo! Experience the Notified PR Platform

When you watch the 30-minute demo of the Notified PR Platform, you’ll experience our integrated, intelligent and easy to use PR software – from…

How to Improve Your Media Outreach in 2023

Measuring PR Success: How Media Monitoring Can Help Quantify Your Impact

As communicators’ roles become more challenging, new tools are helping public relations pros reinvent how they work and measure performance. When…

How to Improve Your Media Outreach in 2023

How to Improve Media Outreach in 2023

Not long ago, the role of public relations was clearly defined as a conduit between a newsroom and a brand. But things have changed significantly…

How to Improve Your Media Outreach in 2023

How to Improve Your Media Outreach in 2023

In this eBook, we’ll provide best practices to help you improve media outreach in 2023 and increase your chances of securing attention.

How to Improve Your Media Outreach in 2023

How to Effectively Use Press Releases in 2023

The demise of the press release has been greatly exaggerated. From nonprofits and agencies to IPOs and the world’s most recognizable brands,…

How to Improve Your Media Outreach in 2023

Purpose in Practice: PR’s Growing Priority

Public relations pros are spending more time than ever integrating Environmental, Social and Governance (ESG) and Diversity, Equity and Inclusion…

How to Improve Your Media Outreach in 2023

Purpose in Practice: PR's Growing Priority

Nearly 78% of PR pros have increased the amount of time they spend on DEI, ESG and purpose matters compared to two years ago. It's critically…

How to Improve Your Media Outreach in 2023

How DEI, ESG and Purpose Will Impact 2023 PR Planning

In a recent Notified/PRWeek survey of in-house and agency public relations and communications leaders, 78% of respondents said they work on…

How to Improve Your Media Outreach in 2023

How To Tell Your ESG Story Using Press Releases

As Environmental, Social and Governance (ESG) matters continue to play a growing role in the responsibilities of many public relations and…

How to Improve Your Media Outreach in 2023

5 Essential Crisis Communications Best Practices

“By failing to prepare, you are preparing to fail.” – Benjamin Franklin As we well know, most often a crisis cannot be anticipated. However,…

How to Improve Your Media Outreach in 2023

6 Tips to Improve Your Press Release Emails

As part of your public relations efforts, you may wonder how to share your company news (your press release) with journalists in the hopes of…

How to Improve Your Media Outreach in 2023

Notified PR Solutions Product Sheet

Notified’s public relations solutions include software and services to help you increase earned media, manage reputation and drive meaningful…

How to Improve Your Media Outreach in 2023

How Navient Uses the Notified PR Cloud

“Working with Notified has helped us simplify our processes and keep everything in one place." -Paul Hartwick, VP of Corporate Communications at…

How to Improve Your Media Outreach in 2023

How the Key Message Triangle Can Help You Communicate Purpose

I recently learned about the key message triangle from Pat Heffernan, and it got me thinking about how this framework could be used as a…

How to Improve Your Media Outreach in 2023

How DEI, ESG and Purpose Will Impact 2023 PR Planning

In a recent Notified/PRWeek survey of in-house and agency PR/comms leaders, 78% of respondents said they work on matters related to DEI, ESG and…

How to Improve Your Media Outreach in 2023

5 Examples of Effective Press Releases (And Why They Work)

Press release distribution continues to be a cornerstone of an effective public relations program. For many companies, issuing press releases is…

How to Improve Your Media Outreach in 2023

[Demo] Notified PR Platform

So much is changing for PR pros - more challenges, more responsibilities and more reliance from the C-suite. To keep up with day-to-day tasks,…

How to Improve Your Media Outreach in 2023

How to Send Press Releases to Journalists: A Short Guide

The press release is a valuable part of the public relations toolbox. Press release distribution helps companies get the word out about their…

How to Improve Your Media Outreach in 2023

Reach Key Influencers With Enriched Email in the Notified PR Platform

We’ve added another new feature to the Notified PR Platform! Introducing: Enriched Email. Enriched Email lets you create engaging emails using…

How to Improve Your Media Outreach in 2023

Navient Case Study (Public Relations)

    About Navient   Navient is a leading provider of education loan management and business processing solutions for education, healthcare…

How to Improve Your Media Outreach in 2023

Showcase Earned Media Coverage With Custom Newsletters

One of the newest features available in the Notified PR Platform is Custom Newsletters! You can now share your media coverage and content in…

How to Improve Your Media Outreach in 2023

PR Redefined: Public Relations in 2022

In 2022, being a PR pro means more responsibilities, more expectations, more respect and more reliance from the C-suite. Our new eBook highlights…

How to Improve Your Media Outreach in 2023

PR Redefined: Public Relations in 2022

Being a public relations professional in 2022 means more day-to-day demands than ever before. From Environmental, Social and Governance (ESG)…

How to Improve Your Media Outreach in 2023

Common PR Metrics You Need to Break Up With

How to understand the impact of your PR communications.   In this special session, we’ll provide meaningful insight on how you can better measure…

How to Improve Your Media Outreach in 2023

Benchmarks, KPIs, & Reporting Dashboards

How to set yourself up for PR success.  In this session, you’ll learn why benchmarks are so important, how to build PR dashboards that…

How to Improve Your Media Outreach in 2023

How Diversity, Equity and Inclusion Impacts Journalism and Public Relations

Telling stories that are diverse and inclusive requires critical analysis of information from various perspectives and voices. On April 28, we…

How to Improve Your Media Outreach in 2023

How Diversity, Equity and Inclusion Impacts Journalism and Public Relations

Telling stories that are diverse and inclusive requires critical analysis of information from various perspectives and voices. */ On April 28,…

How to Improve Your Media Outreach in 2023

How a Media Contacts Database Can Improve Media Relations

As part of your public relations efforts, reaching out to the media is often high on the list of priorities. Media coverage earned through…

How to Improve Your Media Outreach in 2023

What Communicating With Purpose Really Means

In today’s business landscape, effective companies not only offer valuable products and services, they also communicate the purpose of why they…

How to Improve Your Media Outreach in 2023

How To Drive Media Coverage Using a Newswire Service (And Beyond)

When it comes to press release distribution, issuing the release using a newswire service is one step some companies may choose to take.  While…

How to Improve Your Media Outreach in 2023

How To Stake Your Place in the Redefined PR Landscape

Over the last two years, so much has changed when it comes to public relations and the role of the PR professional. The challenges. The…

How to Improve Your Media Outreach in 2023

How To Stake Your Place in the Redefined PR Landscape

Over the last two years, so much has changed when it comes to public relations and the role of the PR professional. The challenges. The…

How to Improve Your Media Outreach in 2023

7 Ways to Transform Your Press Releases

Learn how you can transform your press releases to increase sales, attract more media attention and increase your brand’s share of voice.

How to Improve Your Media Outreach in 2023

3 Tips To Be More Efficient With Media Monitoring

When you start your media monitoring journey, being overwhelmed with the amount of content available to you is understandable.  With stakeholders…

How to Improve Your Media Outreach in 2023

2022 GRAMMYs Predictions Using the Notified PR Platform

The 64th GRAMMY Awards will be held in Las Vegas on April 3, 2022. Hosted by Trevor Noah, the event will return to a full in-person experience…

How to Improve Your Media Outreach in 2023

How To Navigate the Media Environment

On March 2, panelists from the Financial Post and Aurora Strategy Group came together to preview the news environment for 2022.  For public…

How to Improve Your Media Outreach in 2023

How To Navigate the Media Environment

On March 2, panelists from the Financial Post and Aurora Strategy Group came together to preview the news environment for 2022. For public…

How to Improve Your Media Outreach in 2023

3 Ways To Make the Most of Your PR Software

When you invest in public relations software, you also need to invest your time. Time to learn how to use it, time to set it up correctly, and…

How to Improve Your Media Outreach in 2023

Send Press Releases Using GlobeNewswire’s Expanded Footprint

The past two years have been challenging, both professionally and personally, as we adapted to working with more flexibility and creativity. …

How to Improve Your Media Outreach in 2023

Are Press Releases Still Relevant?

Press releases are a tool that’s been in the public relations toolbox for years. They provide a way for companies to get the word out about their…

How to Improve Your Media Outreach in 2023

Press Release Analytics: How to Identify and Exclude Bot Traffic

Bots - the pandemic of the internet. According to the Bad Bot Report 2021 by Imperva, a leader in cyber security, 40% of internet traffic is…

How to Improve Your Media Outreach in 2023

Introducing TikTok Monitoring in the Notified PR Platform

We’re excited to announce that TikTok monitoring is now available in the Notified PR platform.  This update to our social listening capabilities…

How to Improve Your Media Outreach in 2023

How PR Pros Can Showcase Media Coverage to the C-Suite

Have you ever garnered an earned media placement for your business in a leading publication—maybe even with a spokesperson quoted—and when you…

How to Improve Your Media Outreach in 2023

The Importance of PR Benchmarks: Planning Your 2022 Strategy

In business, benchmarks establish a starting point and map a path of continued progression. By establishing benchmarks, you gain perspective on…

How to Improve Your Media Outreach in 2023

How To Be More Strategic With Your Press Releases

Press releases are often treated tactically, without much consideration for how they can make a measurable impact in supporting your company's…

How to Improve Your Media Outreach in 2023

The Evolving PR & Marketing Partnership

The relationship between public relations and marketing is ever-changing.

How to Improve Your Media Outreach in 2023

How To Quantify Your PR Impact

Learn how to quantify your PR impact, including: The milestones of the data-driven PR transformation Which tech tools you’ll need to ensure…

How to Improve Your Media Outreach in 2023

AI and PR: Growing Optimism and Opportunity

Our survey with PRWeek reveals a growing level of interest and comfort with AI. In this report, you’ll see that more than half of PR…

How to Improve Your Media Outreach in 2023

GlobeNewswire Analytics Feature Sheet

Understand how your press releases impact your business and brand. Instantly connect to the data you need to help measure the performance of your…

How to Improve Your Media Outreach in 2023

Media Impact Widget Feature Sheet

Get an instant look at online pickup and earned media coverage resulting from your press releases. With GlobeNewswire distribution fully…

How to Improve Your Media Outreach in 2023

GlobeNewswire Feature Sheet

Share your news with media, investors and consumers around the world. Built for PR, IR, marketing and agency professionals, GlobeNewswire gives…

How to Improve Your Media Outreach in 2023

Notified PR Platform Feature Sheet

The Notified PR platform powers your communications with social listening and media monitoring, a media contacts database, GlobeNewswire press…

How to Improve Your Media Outreach in 2023

Media Snippets Feature Sheet

Media Snippets are interactive multimedia modules that can be seamlessly embedded into press releases, blogs, and web pages to help you provide…

How to Improve Your Media Outreach in 2023

Coverage Books Feature Sheet

Notified Coverage Books eliminate the need for time-consuming, manual steps to compile lists of coverage and to design your coverage reports by…

How to Improve Your Media Outreach in 2023

How To Be More Strategic With Your Press Releases

If you’re in public relations, investor relations, or marketing, there’s a good chance that press releases are part of your communications…

How to Improve Your Media Outreach in 2023

[Webinar Recap] The New Age of PR Data: A Look Ahead to 2022

When it comes to public relations, being data-driven is about more than just collecting data. It's about knowing how to analyze it properly, how…

How to Improve Your Media Outreach in 2023

Customizable Coverage Books in the Notified PR Platform

We’re excited to announce the addition of Coverage Books into the Notified PR platform. This addition provides clients with the capability…

How to Improve Your Media Outreach in 2023

The New Age of PR Data: A Look Ahead to 2022

When it comes to public relations, being data-driven is about more than just collecting data. It’s about knowing how to analyze it properly,…

How to Improve Your Media Outreach in 2023

How to Optimize a Press Release for SEO (Part 2)

In part one of our series, we explained why the press release remains an effective public relations tool. But as we discussed, simply issuing a…

How to Improve Your Media Outreach in 2023

How to Optimize a Press Release for SEO (Part 1)

The press release remains an effective public relations tool to distribute news and start conversations. But simply issuing a release doesn’t…

How to Improve Your Media Outreach in 2023

Multimedia Press Releases: Engage Media and Consumers

Most newsrooms are confronted with thousands of press releases every day, making it impossible for each one to receive the time and attention it…

How to Improve Your Media Outreach in 2023

Reporter Sound Off: Q&A with Alex Wilhelm

There’s no debate that Alex Wilhelm is busy as a senior editor covering start-ups, late-stage private companies, and the IPO market for…

How to Improve Your Media Outreach in 2023

Reporter Sound Off: Q&A with Eric Savitz

Over the last few months, the IPO landscape has heated back up for tech companies hoping to make their public debut. And with digital…

How to Improve Your Media Outreach in 2023

Media Monitoring and IPOs: How Monitoring Can Help Counsel Companies and Executives

The transition to a public company presents an opportunity for public relations teams to provide strategic counsel. As such, media…

How to Improve Your Media Outreach in 2023

How to Create a Media Contact List (And Then Maintain It)

Simply put, a media contact list is a key factor for successful public relations. It’s a resource that houses contact information of various…

How to Improve Your Media Outreach in 2023

Media Monitoring: 4 Ways to Profit From Your Competitors’ Strategy

“If you know the enemy and know yourself, you need not fear the results of a hundred battles.” – Sun Tzu.   Smart companies know they…

How to Improve Your Media Outreach in 2023

Notified & GlobeNewswire: A Bigger, Better International Media Database

Ask almost anyone in public relations about a media contacts database, and they’ll quickly tell you it’s a must-have for researching media…

How to Improve Your Media Outreach in 2023

Can Positive Online Sentiment Predict Movie Awards Gold?

At the 92nd Academy Awards, the world will tune in to see which films and actors take home gold statues for artistic and technical merit. But…

How to Improve Your Media Outreach in 2023

PR’s Biggest Challenges (And How to Overcome Them)

Public relations professionals have so many jobs today. Many of them are tough enough on their own, but even more so when considering overall…

How to Improve Your Media Outreach in 2023

The Future of PR: Using Data to Make Informed Decisions

Over the past decade, big data has become one of the most significant realities in our modern world. Though it continues to evolve, big data is…

How to Improve Your Media Outreach in 2023

Notified Shortlisted for 3 AMEC Awards

We are very proud to have been shortlisted for the AMEC Awards 2020 in three categories.    AMEC Awards 2020   Our multi-market…

How to Improve Your Media Outreach in 2023

[eBook] How to Quantify Your PR Impact

Let’s be honest: The PR industry has been slow to adopt meaningful metrics. PR’s marketing counterparts are taking the lead when it comes to…

How to Improve Your Media Outreach in 2023

Google Core Update: How Press Releases Improve SEO

In December 2020, Google released the latest changes to its algorithm. The update, called the December Core Update, and unofficially coined the “…

How to Improve Your Media Outreach in 2023

Notified Wins at 2021 SABRE Awards

At the 2021 EMEA SABRE Awards, Notified brought home the honors for excellence in public relations measurement.   We were honored to win…

How to Improve Your Media Outreach in 2023

How to Get News Coverage in Today’s Landscape

It’s no secret that COVID-19 changed the world. 2020 was a year of constant adaptation, from learning to work at home to navigating an onslaught…

How to Improve Your Media Outreach in 2023

Enhanced Press Release Analytics in GlobeNewswire

Enhanced Press Release Analytics in GlobeNewswire   The newest version of GlobeNewswire’s press release analytics brings a fresh design and more…

How to Improve Your Media Outreach in 2023

What Do Journalists Want in a Press Release?

What do journalists really think of your press release?   Is your news unique, different and interesting? Is it helpful and insightful? Is…

How to Improve Your Media Outreach in 2023

How to Measure Press Release ROI

Return on Investment (or ROI) is a critical measure of success in any line of work. Public relations is no exception to this rule. A widespread…

How to Improve Your Media Outreach in 2023

Free Press Release Templates

A well-written press release can be an efficient and effective way to boost your content marketing and public relations strategy. The problem is…