Bridging the Gap Between AI & PR
Learn how AI can help you do your job better. Discover the AI tools PR pros are using, how best to employ them and much more.
Public Relations
Editorial AI and the Future of Newsrooms
Learn how AI is affecting journalism and the media industry.
How AI Can Make PR Easier
Learn best practices and tips for written and visual content, prompt writing and media relations.
GlobeNewswire AI Press Release Generator
Introducing our AI press release generator - helping you streamline content creation and remove worry!
Media Relations Redefined
In this eBook, get exclusive data from a PRWeek/Notified survey of in-house and agency leaders to help you make sense of the changing landscape.
How to Make Your Investor Day Stand Out
An increasingly busy analyst and investor community, the growth of retail investors and the emergence of a virtual environment are creating fresh…
Let’s Demo! Experience the Notified PR Platform
When you watch the 30-minute demo of the Notified PR Platform, you’ll experience our integrated, intelligent and easy to use PR software – from…
Measuring PR Success: How Media Monitoring Can Help Quantify Your Impact
As communicators’ roles become more challenging, new tools are helping public relations pros reinvent how they work and measure performance. When…
How to Improve Media Outreach in 2023
Not long ago, the role of public relations was clearly defined as a conduit between a newsroom and a brand. But things have changed significantly…
How to Improve Your Media Outreach in 2023
In this eBook, we’ll provide best practices to help you improve media outreach in 2023 and increase your chances of securing attention.
How to Effectively Use Press Releases in 2023
The demise of the press release has been greatly exaggerated. From nonprofits and agencies to IPOs and the world’s most recognizable brands,…
Purpose in Practice: PR’s Growing Priority
Public relations pros are spending more time than ever integrating Environmental, Social and Governance (ESG) and Diversity, Equity and Inclusion…
Purpose in Practice: PR's Growing Priority
Nearly 78% of PR pros have increased the amount of time they spend on DEI, ESG and purpose matters compared to two years ago. It's critically…
How DEI, ESG and Purpose Will Impact 2023 PR Planning
In a recent Notified/PRWeek survey of in-house and agency public relations and communications leaders, 78% of respondents said they work on…
How To Tell Your ESG Story Using Press Releases
As Environmental, Social and Governance (ESG) matters continue to play a growing role in the responsibilities of many public relations and…
5 Essential Crisis Communications Best Practices
“By failing to prepare, you are preparing to fail.” – Benjamin Franklin As we well know, most often a crisis cannot be anticipated. However,…
6 Tips to Improve Your Press Release Emails
As part of your public relations efforts, you may wonder how to share your company news (your press release) with journalists in the hopes of…
Notified PR Solutions Product Sheet
Notified’s public relations solutions include software and services to help you increase earned media, manage reputation and drive meaningful…
How Navient Uses the Notified PR Cloud
“Working with Notified has helped us simplify our processes and keep everything in one place." -Paul Hartwick, VP of Corporate Communications at…
How the Key Message Triangle Can Help You Communicate Purpose
I recently learned about the key message triangle from Pat Heffernan, and it got me thinking about how this framework could be used as a…
How DEI, ESG and Purpose Will Impact 2023 PR Planning
In a recent Notified/PRWeek survey of in-house and agency PR/comms leaders, 78% of respondents said they work on matters related to DEI, ESG and…
5 Examples of Effective Press Releases (And Why They Work)
Press release distribution continues to be a cornerstone of an effective public relations program. For many companies, issuing press releases is…
[Demo] Notified PR Platform
So much is changing for PR pros - more challenges, more responsibilities and more reliance from the C-suite. To keep up with day-to-day tasks,…
How to Send Press Releases to Journalists: A Short Guide
The press release is a valuable part of the public relations toolbox. Press release distribution helps companies get the word out about their…
Reach Key Influencers With Enriched Email in the Notified PR Platform
We’ve added another new feature to the Notified PR Platform! Introducing: Enriched Email. Enriched Email lets you create engaging emails using…
Navient Case Study (Public Relations)
About Navient Navient is a leading provider of education loan management and business processing solutions for…
Showcase Earned Media Coverage With Custom Newsletters
One of the newest features available in the Notified PR Platform is Custom Newsletters! You can now share your media coverage and content in…
PR Redefined: Public Relations in 2022
In 2022, being a PR pro means more responsibilities, more expectations, more respect and more reliance from the C-suite. Our new eBook highlights…
PR Redefined: Public Relations in 2022
Being a public relations professional in 2022 means more day-to-day demands than ever before. From Environmental, Social and Governance (ESG)…
Common PR Metrics You Need to Break Up With
How to understand the impact of your PR communications. In this special session, we’ll provide meaningful insight on how you can better measure…
Benchmarks, KPIs, & Reporting Dashboards
How to set yourself up for PR success. In this session, you’ll learn why benchmarks are so important, how to build PR dashboards that…
How Diversity, Equity and Inclusion Impacts Journalism and Public Relations
Telling stories that are diverse and inclusive requires critical analysis of information from various perspectives and voices. On April 28, we…
How Diversity, Equity and Inclusion Impacts Journalism and Public Relations
Telling stories that are diverse and inclusive requires critical analysis of information from various perspectives and voices. */ On April 28…
How a Media Contacts Database Can Improve Media Relations
As part of your public relations efforts, reaching out to the media is often high on the list of priorities. Media coverage earned through…
What Communicating With Purpose Really Means
In today’s business landscape, effective companies not only offer valuable products and services, they also communicate the purpose of why they…
How To Drive Media Coverage Using a Newswire Service (And Beyond)
When it comes to press release distribution, issuing the release using a newswire service is one step some companies may choose to take. While…
How To Stake Your Place in the Redefined PR Landscape
Over the last two years, so much has changed when it comes to public relations and the role of the PR professional. The challenges. The…
How To Stake Your Place in the Redefined PR Landscape
Over the last two years, so much has changed when it comes to public relations and the role of the PR professional. The challenges. The…
7 Ways to Transform Your Press Releases
Learn how you can transform your press releases to increase sales, attract more media attention and increase your brand’s share of voice.
3 Tips To Be More Efficient With Media Monitoring
When you start your media monitoring journey, being overwhelmed with the amount of content available to you is understandable. With…
2022 GRAMMYs Predictions Using the Notified PR Platform
The 64th GRAMMY Awards will be held in Las Vegas on April 3, 2022. Hosted by Trevor Noah, the event will return to a full in-person experience…
How To Navigate the Media Environment
On March 2, panelists from the Financial Post and Aurora Strategy Group came together to preview the news environment for 2022. For public…
How To Navigate the Media Environment
On March 2, panelists from the Financial Post and Aurora Strategy Group came together to preview the news environment for 2022. For public…
3 Ways To Make the Most of Your PR Software
When you invest in public relations software, you also need to invest your time. Time to learn how to use it, time to set it up correctly, and…
Send Press Releases Using GlobeNewswire’s Expanded Footprint
The past two years have been challenging, both professionally and personally, as we adapted to working with more flexibility and creativity. …
Are Press Releases Still Relevant?
Press releases are a tool that’s been in the public relations toolbox for years. They provide a way for companies to get the word out about their…
Press Release Analytics: How to Identify and Exclude Bot Traffic
Bots - the pandemic of the internet. According to the Bad Bot Report 2021 by Imperva, a leader in cyber security, 40% of internet traffic is…
Introducing TikTok Monitoring in the Notified PR Platform
We’re excited to announce that TikTok monitoring is now available in the Notified PR platform. This update to our social listening capabilities…
How PR Pros Can Showcase Media Coverage to the C-Suite
Have you ever garnered an earned media placement for your business in a leading publication—maybe even with a spokesperson quoted—and when you…
The Importance of PR Benchmarks: Planning Your 2022 Strategy
In business, benchmarks establish a starting point and map a path of continued progression. By establishing benchmarks, you gain perspective on…
How To Be More Strategic With Your Press Releases
Press releases are often treated tactically, without much consideration for how they can make a measurable impact in supporting your company's…
The Evolving PR & Marketing Partnership
The relationship between public relations and marketing is ever-changing.
How To Quantify Your PR Impact
Learn how to quantify your PR impact, including: The milestones of the data-driven PR transformation Which tech tools you’ll need to ensure…
AI and PR: Growing Optimism and Opportunity
Our survey with PRWeek reveals a growing level of interest and comfort with AI. In this report, you’ll see that more than half of PR…
GlobeNewswire Analytics Feature Sheet
Understand how your press releases impact your business and brand. Instantly connect to the data you need to help measure the performance of your…
Media Impact Widget Feature Sheet
Get an instant look at online pickup and earned media coverage resulting from your press releases. With GlobeNewswire distribution fully…
GlobeNewswire Feature Sheet
Share your news with media, investors and consumers around the world. Built for PR, IR, marketing and agency professionals, GlobeNewswire gives…
Notified PR Platform Feature Sheet
The Notified PR platform powers your communications with social listening and media monitoring, a media contacts database, GlobeNewswire press…
Media Snippets Feature Sheet
Media Snippets are interactive multimedia modules that can be seamlessly embedded into press releases, blogs, and web pages to help you provide…
Coverage Books Feature Sheet
Notified Coverage Books eliminate the need for time-consuming, manual steps to compile lists of coverage and to design your coverage reports by…
How To Be More Strategic With Your Press Releases
If you’re in public relations, investor relations, or marketing, there’s a good chance that press releases are part of your communications…
[Webinar Recap] The New Age of PR Data: A Look Ahead to 2022
When it comes to public relations, being data-driven is about more than just collecting data. It's about knowing how to analyze it properly, how…
Customizable Coverage Books in the Notified PR Platform
We’re excited to announce the addition of Coverage Books into the Notified PR platform. This addition provides clients with the capability…
The New Age of PR Data: A Look Ahead to 2022
When it comes to public relations, being data-driven is about more than just collecting data. It’s about knowing how to analyze it properly,…
How to Optimize a Press Release for SEO (Part 2)
In part one of our series, we explained why the press release remains an effective public relations tool. But as we discussed, simply issuing a…
How to Optimize a Press Release for SEO (Part 1)
The press release remains an effective public relations tool to distribute news and start conversations. But simply issuing a release doesn’t…
Multimedia Press Releases: Engage Media and Consumers
Most newsrooms are confronted with thousands of press releases every day, making it impossible for each one to receive the time and attention it…
Reporter Sound Off: Q&A with Alex Wilhelm
There’s no debate that Alex Wilhelm is busy as a senior editor covering start-ups, late-stage private companies, and the IPO market for…
Reporter Sound Off: Q&A with Eric Savitz
Over the last few months, the IPO landscape has heated back up for tech companies hoping to make their public debut. And with digital…
Media Monitoring and IPOs: How Monitoring Can Help Counsel Companies and Executives
The transition to a public company presents an opportunity for public relations teams to provide strategic counsel. As such, media…
How to Create a Media Contact List (And Then Maintain It)
Simply put, a media contact list is a key factor for successful public relations. It’s a resource that houses contact information of various…
Media Monitoring: 4 Ways to Profit From Your Competitors’ Strategy
“If you know the enemy and know yourself, you need not fear the results of a hundred battles.” – Sun Tzu. Smart companies know they…
Notified & GlobeNewswire: A Bigger, Better International Media Database
Ask almost anyone in public relations about a media contacts database, and they’ll quickly tell you it’s a must-have for researching media…
Can Positive Online Sentiment Predict Movie Awards Gold?
At the 92nd Academy Awards, the world will tune in to see which films and actors take home gold statues for artistic and technical merit. But…
PR’s Biggest Challenges (And How to Overcome Them)
Public relations professionals have so many jobs today. Many of them are tough enough on their own, but even more so when considering overall…
The Future of PR: Using Data to Make Informed Decisions
Over the past decade, big data has become one of the most significant realities in our modern world. Though it continues to evolve, big data is…
Notified Shortlisted for 3 AMEC Awards
We are very proud to have been shortlisted for the AMEC Awards 2020 in three categories. AMEC Awards 2020 Our multi-market…
[eBook] How to Quantify Your PR Impact
Let’s be honest: The PR industry has been slow to adopt meaningful metrics. PR’s marketing counterparts are taking the lead when it comes to…
Google Core Update: How Press Releases Improve SEO
In December 2020, Google released the latest changes to its algorithm. The update, called the December Core Update, and unofficially coined the “…
Notified Wins at 2021 SABRE Awards
At the 2021 EMEA SABRE Awards, Notified brought home the honors for excellence in public relations measurement. We were honored to win…
How to Get News Coverage in Today’s Landscape
It’s no secret that COVID-19 changed the world. 2020 was a year of constant adaptation, from learning to work at home to navigating an onslaught…
Enhanced Press Release Analytics in GlobeNewswire
Enhanced Press Release Analytics in GlobeNewswire The newest version of GlobeNewswire’s press release analytics brings a fresh…
What Do Journalists Want in a Press Release?
What do journalists really think of your press release? Is your news unique, different and interesting? Is it helpful and insightful? Is…
How to Measure Press Release ROI
Return on Investment (or ROI) is a critical measure of success in any line of work. Public relations is no exception to this rule. A widespread…
Free Press Release Templates
A well-written press release can be an efficient and effective way to boost your content marketing and public relations strategy. The problem is…